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Intel’s Challenge Up program for IoT startups open for pre-registration

Do you know any startups in the Internet of Things space that want to bring their services and solutions to market at a faster pace?


What is Challenge Up?

The Challenge Up program unites the startup world with the resources and knowhow of three leading Companies, Intel, Cisco and Deutsche Telekom. It is designed for early-stage start-ups creating solutions for the Internet of Things/Everything (IoT/IoE) and related areas, including connected and smart solutions (smart home, smart city, smart energy, connected cars, wearables, Industry 4.0), information security, big data, analytics, connectivity and cloud computing.

Each of the companies supporting the program bring specific expertise to support the startups with Intel providing smart connected solutions for the IoT from devices to data centers including software and hardware architecture and engineering, data analytics and security.

The program gives startups access to one of the best global mentoring networks offering industry know-how and advice in all stages of the IoT value chain. The startups can also accelerate the go-to-market readiness by leveraging the combined customer bases, sales channels and technology assets of Cisco, Intel and Deutsche Telekom.

Challenge Up 2015 – the Irish Connection

In October the Startup Gathering 2015took place across Ireland providing a platform to support and celebrate entrepreneurs – change makers, the innovators, the job creators, the ‘let’s make it happen’ people who launch businesses, bring ideas to life and drive Ireland’s economic growth.

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The Ifinity team are pictured at the Intel Ignition Lab in Leixlip

The gathering included more than 300 events across five days which took place in Dublin, Kildare, Waterford, and Cork, Limerick and Galway, with additional Startup Gathering programmes also taking place in Ireland North East and North West.

This year for the first time the StartUp Gathering also has the privilege to host the 12 participating ‘early stage’ companies from the inaugural Challenge Up programme. These were the 12 finalist companies who had been selected from over 300 applicants across EMEA (Europe, Middle East and Africa) and who visited the StartUp Gathering as part of an extensive learning and networking experience offered by the Challenge Up Programme.

During their time in Ireland the 12 finalist teams were given the chance to participate in a number of events being hosted as part of the Startup Gathering as well as spending time at the IoT Ignition Lab at Intel’s Leixlip campus. The Ignition Lab, which was unveiled in June of this year, provides an optimised environment for engagement, learning and the efficient development of innovative solutions.

During the week of the Gathering Circuit News caught up with 2 of the finalist projects to find out about their experience of the Startup Gathering and the Intel Ignition Lab;

Ifinity, a startup based out of Poland, provides beacons based tailor-made technology to cities, public spaces and commercial clients around the world to let people digitally interact with reality through their mobiles. In speaking about their experience of visiting Ireland as Challenge Up finalists the team remarked that “it was good to see such a place as the Intel campus and to be exposed to the technology that Intel is working on and the possibilities that it has for our business. We are excited to be able to connect with a number of other Startups and to meet fellow entrepreneurs and innovators as part of the events this week”.

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The SEMSeye is an innovative “People Traffic Management” solution

SEMSeye, based in Lithuania, is a customer analytics driven end to end IoT cloud based platform which support integral beaconing, EPOS, loyalty programs as well as weather impact and Omni channel analysis. SEMSeye is an intelligent embedded systems for Internet of Things environment with the first released innovative “People Traffic Management” solution. It is provided as unique business model – “Counting as a service” (IaaS & SaaS) and delivers Mobile Location analytic based on Internet connected SEMSeye devices installed at a premises.

Speaking about their Challenge Up experience in Ireland the SEMSeye team said “The most beneficial part of the week here in Ireland for us has been creating sales leads and opportunities and getting to make a number of new connections. It has been great to engage with so many different people and Ireland as a small, very connected, place has been an ideal location to do this”.

Challenge Up 2016

The inaugural Challenge Up programme drew to a close in December when the 12 IoT start-ups showcased their solutions at unBound Digital in London.

Challenge Up 2016 is already open for pre-registration at

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The 12 Challenge Up finalist teams are pictured at Intel in Leixlip
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The teams had the opportunity to work in Intel’s IoT Ignition Lab
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The finalists also had the opportunity to attend events as part of the Startup Gathering 2015

Further Challenge Up resources:

Press contact:

• Intel Media Relations EMEA, Diana Kaaserer, mobile: +49 172 89 20 686, E-Mail:

• Cisco, Communications Central Europe, Judit Sinko, mobile: +36 30 9493 405, E-Mail:

• Deutsche Telekom AG, Corporate Communications, tel: +49 228 181 – 4949, E-Mail:

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About Deutsche Telekom

Deutsche Telekom is one of the world’s leading integrated telecommunications companies with around 151 million mobile customers, 30 million fixed-network lines and more than 17 million broadband lines (as of December 31, 2014). The Group provides fixed network, mobile communications, Internet and IPTV products and services for consumers and ICT solutions for business customers and corporate customers. Deutsche Telekom is present in more than 50 countries and has approximately 228,000 employees worldwide. The Group generated revenues of EUR 62.7 billion in the 2014 financial year – more than 60 percent of it outside Germany.

About Intel

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